Blog Archives

In the Tack with the Pak – Gina & Gambler’s Grand Slam, Ellen, Allegro & JMF Black Phantom

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On a quiet April morning, I’m greeted by the sound of Gina Fitch’s barn security system, a two-year-old Bernese named Padme. She recognizes me from the office and bounces around, barking excitedly. A few minutes later, Gina and Ellen Brunelle

Posted in In the Tack with the Pak, Stories & Adventures

In the Tack with the Pak – Colby and Timex

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As riders, we know there’s a special connection between us and our horses that’s hard to put into words, but this bond is so strong that even non-riders can sense it. In an effort to better understand this relationship, our staff Photographer, Kristi (one of the few non-riders at SmartPak), will be visiting a different SmartPaker’s barn each month to watch them interact with their horses and learn more about their story as a pair. She will document her experiences in this monthly blog series along with some of her photography, because we all know that a connection so special is hard to describe simply in words.

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Posted in Blogs, In the Tack with the Pak, SmartPak Features

In the Tack with the Pak – Kristina, Harri, Cash, Trigger and Rocky

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As riders, we know there’s a special connection between us and our horses that’s hard to put into words, but this bond is so strong that even non-riders can sense it. In an effort to better understand this relationship, our staff Photographer, Kristi (one of the few non-riders at SmartPak), will be visiting a different SmartPaker’s barn each month to watch them interact with their horses and learn more about their story as a pair. She will document her experiences in this monthly blog series along with some of her photography, because we all know that a connection so special is hard to describe simply in words.

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Posted in Blogs, In the Tack with the Pak, SmartPak Features

10 Tips for Picture-Perfect Pony Portraits

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“You’ve already got a bracelet with your horse’s name, a bumper sticker telling the world how much you love your pony, and heart-shaped doodles all over your notebook with your horse’s name inside. There’s just one thing missing: a portrait of your favorite four-hoofed friend. But before you decide to drop a hefty sum on a professional photographer, you might want to consider taking the photos yourself…”

Posted in How To

In the Tack with the Pak – Melissa, Ellie and Gateway

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As riders, we know there’s a special connection between us and our horses that’s hard to put into words, but this bond is so strong that even non-riders can sense it. In an effort to better understand this relationship, our staff Photographer, Kristi (one of the few non-riders at SmartPak), will be visiting a different SmartPaker’s barn each month to watch them interact with their horses and learn more about their story as a pair.

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Posted in Blogs, In the Tack with the Pak, SmartPak Features

In the Tack with the Pak – Sara and Diem

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As riders, we know there’s a special connection between us and our horses that’s hard to put into words, but this bond is so strong that even non-riders can sense it. In an effort to better understand this relationship, our staff Photographer, Kristi (one of the few non-riders at SmartPak), will be visiting a different SmartPaker’s barn each month to watch them interact with their horses and learn more about their story as a pair. She will document her experiences in this monthly blog series along with some of her photography, because we all know that a connection so special is hard to describe simply in words. This month, Kristi headed out to Valinor Farms with Sara from our Creative team to meet Sara’s horse, Diem.

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Posted in Blogs, In the Tack with the Pak, SmartPak Features

More Than Meets the Eye

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At SmartPak, we have fun. We combine work with play on a daily basis, and our photo shoots are no exception. Our newest Look Book might look seriously fashionable, but behind the scenes we were seriously playful. Don’t believe me? Take a peek at some of the outtakes from the shoot.

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Posted in Blogs, SmartPak Features

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Jen and Tally
Apparently I've been obsessed with horses since I was born, and I used to beg for pony rides on a regular basis. I started showing in 4-H, progressed to equitation and jumpers in high school and rode on the IHSA team in college where I also discovered the joys...

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